2014 Real Estate Market Forecast

Its that time again…time for my annual market forecast.  I like to consider March as the turn of the Real Estate year, as many folks begin to think about their real estate affairs this time of year.

Forecasting, to be honest, is just as much about reviewing the past as it is about predicting the future.  How can you know where you’re going if you don’t know where you’ve been?  With that said, its always a scary (albeit entertaining!) exercise for me to review last year’s forecast with what actually took place.

In short, 2013 was a two-faced trip around the sun for the Sacramento real estate market.  From January to June, I couldn’t have been more accurate with my projection of “steady price increases for sellers and challenging times for buyers”.  The market was ON FIRE with average home prices rising 21%, interest rates hitting rock bottom lows, and the number of homes for sale at the lowest point in over a decade.  However, after The Fed meeting on May 22nd that quickly raised interest rates, the real estate market hit the brakes and my forecast accuracy fell off the tracks.  In the second half of the year, Sacramento home prices only increased 4%, and the number of homes for sale (known as “inventory”) nearly doubled. 

 

2013 Home Prices Rallied Fast, then plateaued in July
2013 Home Prices Rallied Fast, then plateaued in July

 

The number of homes for sale rose sharply as the year progressed.
The number of homes for sale rose sharply as the year progressed.

In hindsight, this second-half slow-down was healthy for the real estate market.  Things had become out of balance and the rally unsustainable.  Now looking forward to 2014, the big question will be are we going to see a resurgence in home prices as Spring nears or will it continue on its plodding pace?

My prediction is we’ll see stable 2014 home prices as both inventory and sold homes increase to remain mostly in balance with one another.  Despite the sharp increase in inventory in recent months, its still low at a level not seen since 2005 (see below).  More sellers will look to sell in 2014 as life events dictate homeowners to move.  Similarly, more buyers will look to buy in 2014 as folks re-enter the market after a prior short-sale or foreclosure.

Even though inventory has risen sharply, it is still about as low as we've seen in the last decade.
Even though inventory has risen sharply, it is still about as low as we’ve seen in the last decade.

In short, we should see a traditional market with a healthy balance between traditional buyers and sellers.  Short-sales and REOs will account for fewer than 15% of the market, real estate speculators will gravitate away from California, 30-year fixed rates will hover around 5%, and transactions will be dominated by repeat buyers.  In fact, I couldn’t agree more with Trulia’s Chief Economist who coined 2014 as “The Year of the Repeat Home Buyer.”  The Blue Waters Group is uniquely equipped to help clients buy, sell, and finance all at the same time.  Moving up or down can be an anxious experience, but our clients find having a single, trusted team handling all facets of their multiple transactions makes for a smoother, confident, and successful transaction.

Even a “normal” market requires just as much know-how, expertise, and calm nerves as any other market we’ve seen over the years.  If you or someone you know is considering a real estate transaction this year, I look forward to the opportunity to share my knowledge and experience.

Everything Is Cooling Off

I recently went up to Donner Lake for a beautiful fall weekend. When I came back it felt like I brought the cool air back with me.  The autumn air here in Sacramento feels crisp, healthy, refreshing.

Fall is Cooling Everything Off
Fall is Cooling Everything Off

Similarly, the real estate and mortgage markets are cooling off too.  THIS IS GREAT NEWS!  Much like the changing weather, the current market changes are healthy and refreshing too.  After months of sizzling home price increases, we’re beginning to level off.  Interest rates, too, have cooled off and have fallen from their summer highs.  All of this means home buyers, particularly MOVE-UP buyers, have more opportunities to find their next home at a reasonable price.

This past summer we saw an unbelievable real estate rally.  Much like a caged animal, the market sprung from hibernation and jumped with reckless abandon  Sacramento area average home prices spiked 13.8% from April to August!!!  This rally was exciting and, thankfully, unsustainable.  Had we kept on that pace, we simply would have created a market bubble that surely would have popped in the near future.

The number of homes for sale in Sacramento is on the rise
The number of homes for sale in Sacramento is on the rise

The average sales price has leveled off in recent months

 

Instead, we’re seeing prices level off, homes sit longer for sale, and more homes available to purchase.  This is incredibly good news for home buyers.  I had several clients who looked to buy a home earlier this year who opted to sit on the sidelines and wait for the market to calm down.  These clients now look very savvy & patient (you know who you are :-), as the coming months should present them a more reasonable marketplace in which to buy.

Furthermore, the interest rate spike we saw this summer is beginning to reverse.  In May & June, the markets were largely expecting The Fed’s influence on mortgage rates to “taper.,” thus sending rates higher.  Now, the expectation is beginning to change.  With sluggish economic indicators and a political stalemate threatening to bring our country to a halt, uncertainty is high.  As a result, fixed mortgage rates have fallen nearly ½% in the last month.

Again, all of this means home buyers are in a much better position to find the right home without the worry of insane, multiple-offer situations.  If you are a first-time home buyer, there’s no need to panic about being “priced-out” of the market in the near-term. If you are a move-up buyer, this balanced market between buyers and sellers is the perfect environment to buy your new home and sell your old home.

As most clients know, our firm is perfectly suited to help you with all of your home buying, financing AND selling needs.  Many clients find this one-stop-shop form of real estate service incredibly valuable and convenient.  For the rest of the year, if you enlist us to help with all three services (buying & financing a new home as well as selling your old home), we will reduce our listing commission by ½%.  On a $400,000 home that’s a $2000 discount!

Thanks as always for reading Matt’s Memos and your continued support by returning to and referring The Blue Waters Group.

Low Rates + High Home Values = Perfect Time To Refi

Its no secret…home values are skyrocketing everywhere!  Sacramento Home Prices are up 31% in just the last year!  Besides leading to increased home sale opportunities for those looking to move-up, this trend has also led to more and more refinances.  In fact, most of my current refinance clients could not have refinanced just 6 months ago due to low or no equity.  But now, they’re experiencing the benefits that come with thier fast-rising home value.  If you’ve previously written off the possibility of refinancing, then its time to reconsider your options.  Even with only 5% equity, homeowners with credit scores over 740 have options to refi to 30-year fixed rates around 4% with no mortgage insurance.  And you don’t even need to be eligible for HARP to do it.

Speaking of HARP, the Home Affordable Refinance Program (HARP) has been extended through 2015.  HARP offers refinance opportunities for homeowners with no equity (see if you’re eligible).  It was set to expire at the end of this year but the government, in one of its rare recent occasions to agree on something, approved its continuance for two more years.

To make these opportunities even sweeter, mortgage rates remain super low.  I’ve been finding 30-year fixed rates around 3.5% and 15-year rates under 3% for clients with 20%+ equity.*

Bottom line…now’s the time to consider refinancing.  If you contact me this month to determine your refinance options, I will waive the initial credit report fee cost ($25 value).  As I’m writing this post, I have several specific clients that come to mind that should take advantage of these low rates and rising home values.  If I don’t hear from you, maybe you’ll hear from me in the coming days! 🙂  This is the perfect time to refi; I don’t want you to miss it.

*Rates shown are only meant as rough illustrations.  For full rate and APR details, please contact me. I assure you; rates like these are currently available for qualified borrowers

Award Winning Professional Matt Sundermier Gives His 2013 Real Estate Market Forecast

My real estate market forecasts are the most widely read articles on MattsMemos.com.  Their popularity is certainly not due to profound accuracy; in fact, I’m probably wrong more than I’m right.  Nevertheless, it’s been fun for me to take my best-guess and, as it turns out, it’s been fun for my followers to read.  You can read prior year’s forecasts here, here, and here.  But, you’ll get more from reading the one below which also includes home refinancing, buying, and selling tips.  If you like it, share it!  If you disagree with my projections, make a comment…I’d love to hear your thoughts on our CRAZY real estate market.

Refinancing

Everyone (including me) predicted mortgage rates would rise slightly through 2012 as the economy slowly recovered and as the presidential election brought some clarity to the fiscal and political direction of our country.  We were all wrong.  2012 saw lower rates than ever before, largely due to The Fed’s decision to buy mortgages.  When the Fed’s announced they’d steadily purchase billions worth of mortgages until the unemployment rate hits 6.5% (its currently at 7.8%), mortgage rates fell dramatically.  Presently, The Fed is buying $3.7 billion in mortgages every day, yet the industry only originates $2.5 billion daily, essentially meaning mortgages are “selling-out.” Simple economics dictate that regardless of if its a mortgage investment or a bunch of bananas, when a product sells out due to high demand, prices rise (just think of skyrocketing prices in New England right now as there isn’t enough supply to meet the demand of frantic buyers preparing for the blizzard!).  When the prices of mortgages to investors rise, the rates to borrowers fall.  As long as The Fed stays the course on buying every mortgage off the shelf, we will see these low rates remain throughout this year.  Currently, 30-year fixed rates are around 3.75%.  However, economic conditions around the globe are improving, and with brightening economic forecasts both at home (our real estate rebound will do wonders for America’s economic health) and abroad (many believe the worst of Europe’s fiscal woes are behind them), rates should increase from the record lows we saw last year.

More importantly, accessible programs (like the Home Affordable Refinance Program – HARP)  and rising home values (much more on this below) are allowing more folks to refinance as we march through 2013.  According to statisticians much smarter than me, 4 million more Americans are eligible to refinance today compared to last year simply because their home is worth more now.  If you’ve tried to refinance in the past but hit hurdles due to your home’s value, be sure to check back again.

Read these tips if you’re hoping to refinance this year

Home Buying

After 6 years of having the negotiating advantage, home buyers last year suddenly found themselves competing over a short-supply of homes for sale.  I foresee this feeding-frenzy dynamic to continue well into 2013…possibly beyond.

The Red Line shows how Sacramento home prices have steadily and dramatically increased
The Red Line shows how Sacramento home prices have steadily and dramatically increased

Sacramento County home prices rose 20% in 2012, so many sellers are less inclined to put their homes up for sale if they believe their home will continue to be worth more in the near future.  Furthermore, there’s much pent-up demand from home buyers, including ones who are now eligible to purchase after a short-sale or foreclosure.  Real estate investors also make up a big portion of the home buyer pool as they see big profits in real estate from both a strong rental market and swiftly rising home prices.  In conclusion, the imbalance between strong demand and weak supply should continue this year, leading to further steady price increases for sellers and challenging times for buyers.

If you expect to be a buyer in 2013, here are a few tips:

Home Selling

Home sellers are finally back in the driver’s seat, and likely will remain there through 2013.  Due to rising home values, many once upside-down homeowners are discovering they can now sell and break-even.  “Traditional” sales by sellers with equity now comprise over 60% of home sales, compared to only 34% from just two years ago.  Furthermore, bank-owned sales are down nearly 90% from 2010, thus showing signs banks are foreclosing on and, more importantly, re-selling significantly fewer homes.

These figures show the number of bank-owned REO homes that have hit the market in Sacramento county.
These figures show the number of bank-owned REO homes that have hit the market in Sacramento county.

In my opinion, the fear of banks’ “shadow inventory” is grossly exaggerated as many banks are trending to renting out their foreclosed homes or selling homes in bulk to investors who also turn many of the homes to rental properties (this recent Bloomberg article discusses this trend in detail).  Bottom line, 2013 will afford many home owners to sell after years of riding out the market, and to command higher prices than the last neighborhood home sale before them.

Here are a few tips for Home Sellers in 2013

To wrap up, 2013 will see rising home prices, stingy levels of inventory, and slightly elevated interest rates.  It should be a very healthy year for real estate, and likely be the catalyst for economic growth in many other sectors.  The Blue Waters Group is honored to stand alongside you in your home buying, selling, and refinance transactions in the year ahead and beyond.

Final Postcardlong

As always, thank you for reading.

-Matt Sundermier, Mortgage Broker & Real Estate Agent
Owner/Broker of The Blue Waters Group
Two-Year Winner of Five-Star Awards as featured in Sacramento Magazine

Tips for 2013 Refi-ers

Get Tuned in to HARP – The Home Affordable Refinance Program (HARP) allows underwater home owners to refinance.  This wildly popular and successful program is set to expire at the end of 2013.  Despite current efforts from a few senators to extend and expand the program, our strong real estate market (combined the dysfunctional nature of politics) will make it likely 2013 will be the end of HARP.  Find out ASAP if you qualify.  Either give me a call or fill out the short questionnaire at my web site www.UnderwaterRefiCA.com

Find Out Your Home’s Value – For those that don’t qualify for HARP, a refinance loan will require you have at least some equity in your home.  With home prices rising so dramatically last year, many homeowners will now find the opportunity to refinance.  As a combined mortgage broker and real estate agent, I have the added knowledge and insight to estimate your home’s appraised value prior to pursuing a refinance (and paying $450 for an appraisal!!).  Give me a call or select Home Value Request on our web site and I can research your home’s possible value.

A Penny Saved is a Penny Earned – As our population ages (Baby Boomers, I’m talking to you), more and more homeowners are looking to move their investments to safer alternatives than the stock market. If this sounds like you, consider refinancing and paying down your mortgage at the same time.  Doing so will dramatically lower your mortgage payment, thus providing you with lower housing expenses in retirement.  Furthermore, your lump sum investment towards paying down the mortgage essentially gives you a guaranteed rate of return equal to the interest rate on the mortgage.  Try earning a guaranteed 4% rate of return on a CD or other form of safe investment.  Remember, a penny saved is a penny earned!

Announcing THE BLUE WATERS WORKSHOP

The Blue Waters Group is hosting a special & unique event on Wednesday July 25th, 2012.  Check out the video for full details, but in short we’re going to give you great insight on real estate investing in today’s market and afterwards we’re heading out for an afternoon on the water!  Should be a fantastic time.

Could 30 Year Rates go to 3% or 3.5%?

I read this article this morning on Bloomberg. There are some officials that support further action from The Fed to push mortgage rates even lower. How low can they go? Enjoy the read!

(Bloomberg) — Federal Reserve Chairman Ben S. Bernanke can’t go it alone when it comes to reviving the U.S.housing market.

Fed policy makers, who start a two-day meeting today, are considering buying mortgage-backed securities to push down borrowing costs and help homeowners refinance their debt. That would reduce monthly payments, freeing up cash for other purchases that could spur the economy and reduce unemployment, Fed Governor Daniel Tarullo said Oct. 20.

Such an effort would save homeowners $60 billion to $80 billion a year, or about 0.5 percent of gross domestic product, so long as the Obama administration succeeds in helping homeowners through a stepped-up refinancing aid plan, said Joseph Gagnon, a former Fed economist. Should the program fail, Fed asset-buying would probably provide homeowners less than half its potential savings, said Gagnon, a senior fellow at the Peterson Institute for International Economics inWashington.

“The Achilles’ heel of the Fed’s efforts so far has been that the monetary-policy transmission has not worked as they would like because of, in large part, the inability of consumers to get loans” for homes and other purchases, said Ward McCarthy, chief financial economist at Jefferies & Co. in New York.

Refinancing Program

(The Federal Housing Finance Agency said Oct. 24 it will let qualified homeowners refinance mortgages regardless of how much their houses have dropped in value, expanding terms of the 2009 Home Affordable Refinance Program, which has fallen 80 percent short of the goal of reaching 5 million borrowers. The FHFA estimates the changes will help generate about 900,000 refinanced loans by the end of 2013. If the alterations to the so-called HARP plan don’t spur refinancing, any Fed purchases of mortgage bonds would bring limited benefits, said McCarthy, a former Fed researcher.

(The Federal Open Market Committee, which has kept its benchmark interest rate near zero since December 2008, plans tomorrow to release a statement and economic projections from governors and regional Fed presidents. Bernanke is scheduled to hold a press conference at 2:15 p.m., his first since June and third since the Fed started the briefings in April.

(Central bank officials may not be ready this week to pull the trigger on more bond-buying because of an increase this year in core inflation, which excludes food and fuel costs, Gagnon said. Once policy makers see slowing price gains for another month or two, “they will then feel empowered, indeed driven,” to restart asset purchases, he said.

‘Top of the List’

(Tarullo, in a speech in New York last month, said additional mortgage-securities purchases should “move back up toward the top of the list of options” because “the aggregate -demand effect should be felt not just in new-home purchases, but also in the added purchasing power of existing homeowners who are able to refinance.” Fed Vice Chairman Janet Yellen said Oct. 21 that a third round of asset purchases “might become appropriate” if the economy’s state warranted additional stimulus.

(“I don’t know how you could embark on a program of buying agency mortgages thinking you’re going to stimulate more refinancing,” said Bryan Whalen, co-head of mortgage bonds at Los Angeles-based TCW Group Inc., which oversees $120 billion in assets. “It’s not a rate issue, it’s a qualification issue.”

(The average rate on a typical 30-year fixed mortgage fell to a record low 3.94 percent in October, from this year’s high of 5.05 percent, before climbing to 4.10 percent last week, according to Freddie Mac survey data. In September, the FOMC voted to reinvest proceeds from maturing housing debt into mortgage-backed securities, switching from Treasuries.

Record Easing

(New York Fed President William C. Dudley said Oct. 24 that removing “impediments” to the transmission of monetary stimulus would make the central bank’s record easing more effective. The FHFA’s plan to make it easier for borrowers with high loan-to-value ratios to refinance is “a step in the right direction,” he said, adding he hoped additional measures would follow.

(Bernanke said in congressional testimony last month that the Fed needs help from other branches of government to aid the economy. “Monetary policy can be a powerful tool, but it is not a panacea for the problems currently faced by theU.S.economy,” he told the Joint Economic Committee Oct. 4.

(Gagnon urged the central bank to target a 30-year mortgage rate of 3 percent to 3.5 percent by buying as much as $2 trillion of mortgage-backed securities. While boosting stocks and supporting property prices, Fed asset purchases may help create at least 3 million jobs, he said in an Oct. 24 blog titled “The Last Bullet.”

Out of Reach

(“The Fed could do stuff, and it would help, but there would be a lot of people who without HARP couldn’t take advantage of it,” Gagnon said in a telephone interview.

(Reduced home prices and tightened lending standards have slowed the pace of replacement home loans. The Mortgage Bankers Association forecast on Oct. 11 that refinancing this year would total $783 billion, down from $1.1 trillion last year, even amid lower interest rates. Refinancing peaked at a record $2.5 trillion in 2003.

(Stanford University Professor John Taylor, best known for the Taylor Rule formula that suggests how the Fed should set its benchmark interest rate, said more Fed purchases of mortgage bonds are unlikely to reduce loan rates.

(Another round of purchases wouldn’t cut rates “appreciably, and not really in any predictable way,” Taylor, an economic adviser to House Republican lawmakers, said in a phone interview.

‘Difficult to Detect’

(Taylor and one of his graduate students, Johannes Stroebel, wrote a paper arguing that “it is difficult to detect a significant effect” from Fed purchases of mortgage bonds totaling $1.25 trillion from January 2009 to March 2010.

(Gagnon, co-author of a Fed study that found the bond buying lowered borrowing costs and helped the economy, disputed Stroebel andTaylor’s findings, saying they focused on the impact of the actual purchases, rather than the announcement.

(A May 2011 Bank of Canada review of research into central bank bond-buying said the Fed’s MBS purchases “appear to have eased mortgage-market conditions.” At the same time, the Fed’s $600 billion, second round of bond purchases, undertaken from November 2010 through June of this year, probably had a “more modest” effect because of fewer “distortions” in financial markets and the economy at the time, the Canadian central bank’s researchers said.

(Without the administration program sparking more refinancing, Fed asset purchases won’t be of much help to the housing market, says Stephen Stanley, chief economist at Pierpont Securities LLC inStamford,Connecticut, who opposes further bond-buying.

(“If the pipeline is stuck, then it doesn’t matter if mortgage rates are 4 percent, 3.5 percent or zero,” said Stanley, a former Richmond Fed researcher.

2011 Real Estate Market Forecast

Happy Valentine’s Day!  Now, I know today is a day devoted to love, but I figure it can’t hurt to sprinkle in some real estate chat too.  The two topics just might have more in common than you think.

Like love, our housing market can be impossible to understand, but that doesn’t stop us from trying to figure it out.  I think the mystic of the market (& love) captivates us to know what others think about it.  That’s probably why my annual market forecasts are the most widely read posts on this blog (read last year’s here).

So here it goes…my attempt to figure it out…Matt’s 2011 Market Forecast.  No love talk here, though; just economics.  As usual, my forecast focuses on three categories in the Sacramento real estate market: housing supply, housing demand, and mortgage interest rates.  I will recap 2010 and give you my best guess for what lies ahead in 2011!

Supply
’10 Projection: Inventory will be higher in 2010 (than 2009) as banks release more homes for sale and more short-sale listings are successfully sold.

’10 Result: Nearly 60% more homes are currently for sale compared to the end of 2009 (see chart above).  These increases were largely due to more homeowners looking to short-sale their properties and more banks releasing homes for sale.  Unfortunately, this increase in supply was not met by an increase in demand (more on that in a minute), and the amount of homes sitting on the market (known as inventory) is currently at an uncomfortably high 3.6 months.
’11 Projection: Short-sales and bank-owned properties will remain the primary sale types in Sacramento.  Additionally, an emerging sale type, the government-owned home, will become more prevalent this year.  The Department of Housing and Urban Development (HUD) has been forced to foreclose on an increasing number of FHA-held loans originated in recent years.  While the Making Home Affordable Foreclosure Alternative (HAFA) program was mostly unsuccessful in 2010, I am optimistic that improvements will be made this year that enable more short-sale listings to successfully close.

Demand
’10 Projection: Demand will still be high as buyers confidently (and rightfully) believe the bottom of the cycle is here.
’10 Result:  The bottom certainly seems to be here with respect to Sacramento county’s median home price.  In fact, it has increased 1.6% over the last two years.  First-time home buyers and real estate investors continue to make up the majority of current home buyers.  The overall pace of sales last year declined remarkably after the federal 1st-time home buyer tax credit expired in June 2010, indicating the market was propped up with artificial measures more than originally thought.
’11 Projection: Total home sales will be lower this year compared to 2010.  Although the bottom has arrived, it may be here to stay for some time.  Some potential home buyers may be reluctant to commit to a home purchase with looming job and other economic concerns and the absence of alluring tax credits.  Real estate investors, however, will be looking to purchase in abundance as rental rates are on the rise…11.6% nationally! (read this article for more details about these rising rental prices).

Interest Rates
’10 Projection: Despite wide-spread concern of drastically rising rates, I believe rates will stay well below 6%.
’10 Result: What a wild ride for mortgage rates in 2010!  While many worried of rates rising in April after The Fed stopped purchasing mortgages, rates actually plummeted for the first six months after the Feds exit from the market.  Towards end of the year, rates steadily climbed out of record-low territory.  In September I coined the 4th quarter as “Crunch Time” (read September’s blog post here) and encouraged clients and readers to consider refinancing before rates rose.  Thankfully, many heard that message as I helped more folks refinance in the 4th quarter of 2010 compared to any other 3-month period in my career.  30-year fixed rates rounded out the year hovering just below 5%, which was close to where they started the year.
’11 Projection: Mortgage rates will continue to be influened by politics more than economics, but in a very different way.  While I predict the Feds will stop trying to manipulate the mortgage and bond rate markets at some point this year, legislation from Congress will drastically impact mortgage rates.  MASSIVE financial reform regulations are scheduled to start in April 2011 that change how borrower’s closing costs are disclosed and paid for.  While unintended, these reform changes will increase the cost of obtaining a loan.  Furthermore, Congress is currently considering largely downsizing Fannie Mae and Freddie Mac’s participation in the mortgage market.  If this is done, mortgage rates will likely increase as banks must shoulder the risk of holding more mortgage loans rather than selling them to Fannie or Freddie.

In summary, 2011 will not be a rebound year from recent market challenges, but rather a continuation on our road to recovery.  American job creation & stability, mortgage financing availability & affordabiliity, and unpredictable legislative action will direct the market this year.  A healthy real estate market is within our sights, but we likely have another 18 months before we see a balance between home supply and buyer demand.  Until then, it will remain a buyers market largely comprised of 1st-time home buyers and real estate investors.

Do you have different thoughts and forecasts for 2011 housing?  I’d love for you to share them here.  Please leave a comment with your opinions, and let the chatter begin.

Pick Up The Pace (On Your Mortgage)

All of us dream of the day our home will be paid off.  For many, now is the ideal time to speed up your pay-off pace.  15 year rates are near record lows, meaning you may be able to refinance, keep your monthly payment nearly the same, and shave YEARS off the life of your mortgage.  Consider this example:

Mr. B. obtained a $300,000 mortgage at 6% in 2001.  His payment is $1798/month, and now his mortgage balance is $257,000 with 21 years left.  By refinancing to a 15 year fixed at 3.75%, his payment will be $70/higher and he will pay his mortgage off 6 years faster…avoiding $130,000 in monthly payments!!!  In short, Mr. B. will pay $70/month and save $130,000…talk about a wise investment!

Numbers don’t lie.  Give us a call so we can discuss your options of becoming mortgage-free faster than ever before.

4th Quarter is “Crunch Time”

I can’t believe we’re already heading into the final quarter of 2010.  It seems that Avery, my youngest daughter, was born just a few weeks ago, but now she’s walking around and Mary is sending out invites for her 1st birthday party next month!  What happened?   

Looking forward…the coming months typically are the slowest ones of the year for my business.  After all, it’s more enjoyable for a homeowner to plan a holiday party than to take time to sell, buy, or refinance their home! This year’s 4th quarter, however, homeowners have much more at stake with their finances. 

Mortgage rates have hit ROCK BOTTOM, enabling homeowners to save money, consolidate debt, or reposition home equity to other investments during these difficult economic times.  Unfortunately, many have not even inquired or pursued their refinance options.  Some hesitate upon hearing horror stories about other’s experiences; many wrongly assume they don’t qualify. 

If you have not yet assessed your refinance options, I urge you to look at the upcoming 4th quarter as “crunch time” and act now before rates go back up.  Crunch-time players don’t hesitate; they know what’s at stake and they take action.  Do you need to take action and save  money in this economy?  In other words…will you be a crunch-time player with your mortgage? 

To encourage you to step up your game, I am going to offer a FREE GIFT to those who contact me to review their refinance options.  There’s no pressure here; just an honest professional looking to honestly serve you before time runs out. 

Be Like Mike…step up and take the shot at refinancing before time runs out.

 In sports, the 4th quarter is the last chance to make a difference as the clock winds down and the pressure rises up.  The same is true for your mortgage as we enter the year’s 4th quarter.  Rates will likely be heading higher as we approach the November mid-term elections (politics play a bigger role in the mortgage market than ever before)…so time is running out. 

As a special offer only for only my blog readers, I will give a $10 iTunes gift card* for calling me in crunch-time and simply discussing your refinance options.  If we discover options, we’ll celebrate the wise play you made and the money I’ll help you save.  If not, you at least get to download some music & get to know me so you have a mortgage broker and REALTOR to trust down the road when you need to buy, sell, or finance real estate.

I look forward to hearing from you.

*To qualify for the $10 iTunes gift card, just give me a call and complete a loan application within the next 30 days.  That’s it!